Marché du Film
12 July 2021 - 13 July 2021

Together with Marché du Film, Bridging the Dragon has once again successfully held the China-focused event. The event included the traditional one-to-one Sino-International meetings and a series of panel discussion with Chinese and European film personalities to analyze the current development of Chinese film industry and the future of Sino-International collaboration.

The panels were kicked off in the morning on 12 July. This year's panel took an innovative format with live-broadcasting from both Cannes and Beijing, and with a physical audience crowding the venue in Beijing. Lu Yang, renowned Chinese director of Chinese hits such as A Writer's Odyssey (€133 million Chinese b.o.), Benjamin Illos, selector for Cannes Directors' Fortnight, Gillian Zhao, President of Warner Media China, Catherine Ying, Vice President of CMC Inc., President of CMC Pictures and Pearl Studio, gave an in-depth insight into the positioning of Chinese films in the global arena. In the second panel Celina Jade, renowned Chinese actress starring in Wolf Warriors II, China's highest grossing film of all time, Sandrine Brauer, veteran French producer and co-founder of think-tank Le Collectif 50/50, Yuan Yuan, scriptwriter of the 32nd Golden Rooster Award Best Feature Film winner Us and Them, Yin Rouxin, director of the recent Chinese success Sister (€110 million Chinese b.o), Yang Jing, founder of The ONE International Women's Film Festival, talked about the emergence of a new generation of female professionals and female-related content in recent Chinese film and TV industries.

The event continued in the morning on Tuesday, 13 July with the association's traditional Sino-International Matchmaking Meetings. Over 55 companies from all over the world crowded the online event. International filmmakers got the chance to meet their Chinese counterparts, which not only enable them to create long term personal relationships but also opens doors for future collaborations.


With the support of Creative Europe - MEDIA Programme of the European Union